A Good Deed and Some New Keys

October 9th, 2023 by

A generous donation from Walser Hyundai Brooklyn Park General Manager Erikka Tiffani Wells is changing lives for single moms in the Twin Cities.

Transforming Lives With Newgate's Wheels for Women


In 2022, Erikka was honored with Ally Financial’s “Ally Sees Her“award.

• The award recognizes the next generation of influential minority women leaders who are also highly involved in their communities.
• The award includes a $10,000 donation to the charity of the winner’s choice.



Erikka chose Newgate School, a nonprofit, technical institution that provides tuition-free auto body and mechanic training for adults.

• The program then gifts the refurbished vehicles to hardworking single moms in need.


Newgate School


The mom who received this vehicle called it a lifeline, allowing her to keep pursing her nursing degree while safely transporting her four children.

The Ally Sees Her award is part of the National Association of Minority Automobile Dealers (NAMAD) annual conference.


Join us in celebrating the spirit of giving and the power of community!

Together we’re paving the way for brighter futures.


Posted in Community News, People